Built for gyms and fitness studios

CRM and lead follow-up for gyms and fitness studios

A prospect requests a free pass at 10pm. Upbeat texts them back in seconds, in your gym's voice, and books the first visit before the motivation fades.

14-day free trial. No credit card required. $99/month flat.

What is the best CRM for gyms and fitness studios?

The best CRM for a gym or fitness studio is the one that turns a free-pass request into a booked first visit within minutes, because fitness leads are motivated when they inquire and much less so a day later. Upbeat Sales connects to your website form, Mindbody, Calendly, or any tool with a webhook; texts each new prospect back in the gym's own voice with a specific time to come in; pauses the moment they reply so your front desk takes over; and keeps inquiry → visit → member in one pipeline. $99/month flat, no per-lead fees.

Why gyms and fitness studios lose leads

Motivation has a short shelf life

Someone who requests a trial pass tonight is ready tonight. The same person answered tomorrow afternoon is a maybe.

Front desk follow-up is inconsistent

Whoever is on shift calls the leads they remember, when the desk is quiet. Evenings, weekends, and busy mornings fall through.

Big-box gym software is overkill for a studio

Enterprise membership platforms bundle CRM, but the follow-up piece is a sequence builder someone has to set up and maintain.

How it works

1

Connect your lead source

Free-pass form, Mindbody, Calendly, or your ad-platform lead form via Zapier. Ten minutes.

2

A prospect inquires

Upbeat picks it up within seconds, with their goal, schedule, or anything else they wrote.

3

Upbeat texts in your voice

Offers a specific first visit — a class, a tour, a trial session — and asks when.

4

Your team takes over when they reply

Automation pauses for that lead. Front desk confirms the visit from the dashboard.

Works with what gyms and fitness studios already use

  • Mindbody
  • Calendly
  • Meta lead forms (via Zapier)
  • WordPress
  • Zapier
  • CSV import

See all integrations

Common questions

We run Meta and Google lead ads. Can it follow those up?

Yes, through Zapier or n8n: the ad platform's lead form triggers a webhook to Upbeat, which texts the lead within seconds of submission. Speed matters most on paid leads because you have already paid for them.

Can several staff members work the conversations?

Yes. Team members can be invited to the workspace, and every reply shows up in the shared dashboard and in your texting provider's inbox.

Does it replace our membership software?

No. Upbeat handles the follow-up conversation between inquiry and first visit. Memberships, billing, and check-ins stay in the software you already use.

Is texting prospects compliant?

Upbeat only texts people who contacted the gym first — a form submission, a booking, or a list you imported with consent. Every message includes opt-out instructions and STOP unsubscribes immediately.

Further reading

Ready to stop losing prospects?

Setup takes 10 minutes. The first text goes out within the hour.

Start your free trial